New Zealand jewellery brand ASTRA Jewellery has launched its new Wedding collection at International Jewellery London 2018.
The new range offers customers an easy way to personalise a pieceΒ of jewellery for themselves or members of the bridal party, with a wide selection of coloured CZ pieces to complement a weddingβs theme or colour scheme.
All of ASTRAβs retail packages present jewellery in seven βstoriesβ that celebrate specific milestones in an ASTRA customerβs life. The themes presented are Love, Family/Friend, Wedding, Anniversary, Birthday, Passion/Hobby and Faith/Luck and comprise pieces from across each of the brandβs four styles.
The coloured CZ Leda pieces in ASTRAβs Wedding collection come in a variety of shapes, sizes and surrounds, with 12 popular wedding colours to choose from. The symbols within the designs are bridal themed and every piece of ASTRA jewellery comes with a gift card, which brides can use to write a special message to the recipient.
The Wedding package on offer to stockists is flexible, allowing retailers to tailor the collection by adding pieces and charms from ASTRAβs other styles to build the perfect wedding package for their store.
ASTRAβs creative director James Hu said: βASTRA has proven itself to be an ideal gifting product to mark key moments in a womanβs life. Our new Wedding collection is a perfect gift for bridesmaids and flower girls in particular because it works easily within any wedding theme and helps tell the story of the day, as well as leaving the recipient with a beautiful, meaningful piece of jewellery that can be worn for years after the wedding to remember that special day.β