Pearl jewellery specialist Claudia Bradby Jewellery is delighted to add Green + Benz of Chesterfield to their growing network of independent retailers. Green + Benz are the seventh new CMJ member to stock the eponymous brand since new National Sales Manager, Zee Robinson, joined the company in June. This takes the total of CMJ retail members stocking the brand to 19.
The Claudia Bradby team are also celebrating the success of their new Moonlight collection, first launched at the CMJ trade event in August, which has quickly become a bestselling range. Sales of the new Silver Star Necklace from the Moonlight collection have overtaken the previous top-seller for the brand, their Essential White Pearl Necklace.
Designer Claudia Bradby commented: “The new collection has been our most successful to date, which is really very pleasing. The results are testament to Zee Robinson’s selling and nimbleness around the collection.”
“I am also super thrilled that Green + Benz of Chesterfield are now a stockist. They have a gorgeous display of Claudia Bradby jewellery and very supportive staff, who think it will sell strongly for them. I have long admired Helen and so it is wonderful to have been taken on by her.”
Helen Dimmick, Managing Director of Green + Benz commented: “Claudia Bradby was already on our radar, but with the recruitment of Zee Robinson I was more eager to stock the brand. We have been delighted to see a more contemporary jewellery range bringing the pearl market to a more contemporary buyer and we look forward to a successful Christmas trading period.”
Christmas 2017 In-Store Promotion
In the run up to Christmas, Claudia Bradby Jewellery is offering its retailers a special in-store promotion to support sales. Partners who place a top-up order of £500 or more during November will be offered up to five pairs of the Essential White Pearl Studs (RRP £50) as a gift-with-purchase for customers spending £100 or more on Claudia Bradby jewellery. For more information please contact Zee Robinson at Zee@claudiabradby.com.
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