Founded in 1786, Deakin & Francis are proud to design and manufacture the world’s finest cufflinks. The collection is vast and includes 9ct and 18ct gold cufflinks – from vitreous enamel and gem set cufflinks, to full dress sets in Platinum and diamond. There is also a range of simple and sophisticated silver cufflinks or many wonderful and wacky designs including 3D animals, mechanics and wobbly eye collections. Deakin & Francis also offer a selection of sterling silver and leather accessories to complement their cufflinks.
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Seven generations after Charles Washington Shirley Deakin developed the product range, the business today is owned and managed by brothers James and Henry Deakin, great great nephews of the co founder. Founded by Benjamin Woolfield in 1786, and later joined by Charles Washington Shirley Deakin, they together formed C.W.B Moore and traded as Deakin and Moore from 1848 – 1879. Upon Moore’s retirement, Stephen Deakin joined his uncle Charles and the firm became Deakin and Nephew from 1879 to 1881. Charles Deakin retired in 1881 and Stephen was joined by his brother-in-law John H Francis and the name changed again to Deakin and Francis, becoming a limited company in 1902. The Francis line ceased with the death of Captain J H Francis in the First World War. Throughout this period of more than 200 years, the business has never veered from the high standards of craftsmanship and quality that are its tradition. Both Henry and James are fully qualified. James studied at the Gemological Institute of America and is a Graduate Jeweller Gemologist. Henry studied gemology at the International Gemological Institute in Vicenza and is a Graduate Gemologist and Designer. James’ passion is designing new cufflinks: “It all starts with a sketch.” His inspiration comes from travelling the world to camping in Africa and to trade shows in Vegas and New York. Henry loves meeting customers: “It’s wonderful when customers see the uniqueness and individuality of the collections. It's the WOW factor with our cufflinks.” Over the past 200+ years the team of manufacturing jewellers and silversmiths at Deakin & Francis has created over 1,000 cufflink designs for business people, celebrities and members of royalty worldwide.
 
Deakin & Francis is available in 35 stores,
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